English Indonesia
Senin, 16 Juli 2018

Business Development Services (BDS) Specialist in Jakarta/National Office (JOB CODE : BDSS-JKT)

The USAID Indonesia Urban Water, Sanitation and Hygiene, Penyehatan Lingkungan Untuk Semua (IUWASH PLUS) program is a five-year initiative designed to assist the Government of Indonesia (GOI) in increasing access to water supply and sanitation services as well as improving key hygiene behaviors among urban poor and vulnerable populations. USAID IUWASH PLUS works with governmental agencies, the private sector, NGOs, communities and others to achieve the following “high level” results:
1.           An increase of one million people in urban areas with access to improved water supply service quality, of which at least 500,000 are from the poorest 40% of the population (also referred to as the “Bottom 40%” or “B40”), vulnerable groups or Indonesia’s eastern provinces; and
2.           An increase of 500,000 people in urban areas with access to safely managed sanitation.

To ensure that improvements in access to WASH services are sustained, USAID IUWASH PLUS is guided by a development hypothesis that focuses on strengthening service delivery systems, so they can more effectively reach the poorest and most vulnerable segments of the population. In order to achieve this at scale, the program undertakes activities through four interrelated components, including: 1) improving household WASH services; 2) strengthening city WASH institutional performance; 3) strengthening the WASH financing environment; and 4) advancing national WASH advocacy, coordination and communication. In support of these components, USAID IUWASH PLUS also implements a Local Sustainability and Innovation Component (LSIC) that is designed to stimulate WASH innovations that strengthen community, private sector and government WASH service provision.

To achieve these outcomes IUWASH-PLUS need high caliber incumbent to fill the position of

Business Development Services (BDS) Specialist in Jakarta/National Office (JOB CODE : BDSS-JKT)

The BDS Specialist will work under the direction of the Product Marketing Specialist and the BC/Marketing Advisor for the BDS activities under project’s Component 1, specifically directing all WASH BDS activities described in the project’s Marketing Strategy. These include those related to:
Identifying and helping IUWASH PLUS regional staff to engage local and regional marketing BDS providers (marketing consultants and/or firms) in areas selected for implementation of the Marketing Strategy. These BDS providers will assist targeted implementation partners with marketing and promotion of septic tanks and possibly other sanitation products. Likewise, they will assist UPTDs and private desludging operators with marketing and promotion of desludging services; and
Facilitating business linkages between the marketing BDS providers and microfinance institutions (MFIs), WASH entrepreneurs, UPTDs, and/or private desludging operators participating in the pilots of the Marketing Strategy, as appropriate.

The primary objective of the BDS Specialist position is to prepare, implement, monitor and report on IUWASH PLUS BDS activities, in line with the Marketing Strategy and approved project targets, especially supporting the poorest 40% (B40) of the urban population. Specifically, s/he will act as Specialist for BDS Marketing activities to support the IUWASH PLUS Project’s achievement of increasing demand of WASH product and services, and facilitating a robust market for household WASH product and services under Component One: “Improving Households WASH Services.”

Tasks and Responsibilities
The BDS Specialist will define and coordinate the overall IUWASH PLUS BDS engagement strategy (part of the larger Marketing Strategy) of both the IUWASH PLUS regions as well as with stakeholders at national level. S/he will assist targeted implementation partners – including but not limited to, MFIs, construction enterprises, WASH entrepreneurs, UPTDs, and private desludging operators – to become the marketing force for sanitation products and/or services in their area, including all marketing and other client-facing activities.
The responsibilities will include, but not be limited to the following:

  • Link partners (MFIs, construction enterprises, WASH entrepreneurs, UPTDs, private desludging operators, and others) to BDS providers to develop and implement business and institutional marketing plans based on delivering an effective value proposition to the poor.
  • Assist BDS providers to deliver sanitation marketing implementers – MFIs, construction enterprises, UPTDs, and WASH entrepreneurs – marketing and promotional support, including but not limited to:
    • WASH product and/or service positioning and messaging for the B40 market segment
    • The development and delivery of effective WASH product and service value proposition(s) to potential clients, especially those in the B40 market segment,
    • Marketing tools that support the sale of WASH products and services
    • A range of promotional tactics that will be used to attract a cadre of buyers of WASH products and/or services.
  • Coordinate and support IUWASH PLUS Regional programs on Marketing BDS engagement. The BDS specialist will:
    • Provide overall technical and strategic guidance in the implementation of all activities related to the engagement of BDS providers
    • Prepare BDS-related sections of the IUWASH PLUS annual work plans and budgets resulting in agreed action plans
    • Monitor and Report on BDS activities, in all IUWASH PLUS locations, in line with approved project proposals and budgets, including SOW for field activities implemented by regional teams (STTA, events, subcontracts, trainings, exchange visits, etc.)
    • Maintain regular contact with Regional BC/Marketing Specialists, joining regular IUWASH PLUS meetings, and providing advice to Regional Managers, National Coordinator Microfinance and the BC/Marketing Advisor on priority technical issues.
    • Coordinate and support IUWASH PLUS activities with National stakeholders on BDS:
    • Ensure strong linkages between BDS activities of Component 1 with other programs and activities in the same Component, as well as with other IUWASH PLUS Components, including: Component 2, Strengthening City and Districts WASH Institutional Strengthening; Component 3, Strengthening the WASH financing environment; and Component 4, Advancing national WASH advocacy, coordination and communication.
    • Identify BDS-related opportunities and support activities to utilize the Local Sustainability & Innovation Fund to advance increased safe water access to poorest 40% of the population.
    • In conjunction with the IUWASH PLUS M&E team and under the direction of the supervisor, help monitor the overall access increase under the implementation of IUWASH PLUS as required by the IUWASH PLUS Performance Monitoring Plan (PMP).
      Other tasks, as assigned by the supervisor


  • WASH BDS Provider Engagement Strategy (as part of the approved Marketing Strategy)
  • WASH Marketing BDS Training
  • Contact list of marketing BDS providers in targeted areas, both individuals and firms. The contact list should be kept up to date.
  • Input related to the above for IUWASH PLUS biweekly, quarterly, annual and other reports as well as work plans.
  • Accurate data in accordance with the IUWASH PLUS Activity Monitoring Plan (AMP)
  • Technical reports, articles and other publications related to the above.

Minimum General Qualifications:

  • Bachelor’s/S1 in Business Administration, Marketing or related field;
  • Seven (7) years of professional experience;
  • Business, finance, and marketing understanding;
  • Preferable focused knowledge on capacity building for area of business linkages, value chain development, and financial literacy;
  • General awareness of key stakeholders and players in WASH sector;
  • An understanding of the Indonesian government, semi-governmental, NGO, and private sector;
  •  Experience with USAID programs is highly desirable.

Expected Start Date : Available immediately

Interested applicants are invited to send a complete application with 3 references to IUWASH_plus_recruitment@dai.com  or IUWASHPLUS.recruitment@gmail.com before July 27, 2018. Please write the job CODE in the subject line of the email. We regret that we are unable to acknowledge receipt of all applications and only shortlisted candidates will be notified.

Available in enEnglish (English)